“The Triumph of BTS – how seven young superstars rewrote music-biz rules  
and became the biggest band in the world”

– Rolling Stone

Produced by
Rob Grimaldi, Stephen Kirk, Ron Perry
(Jenna Andrews, Rob Grimaldi, Stephen Kirk, RM, Alex Bilowitz, Sebastian Garcia, Ron Perry)

#1 Debut Billboard Hot 100 and held the top spot for 9 weeks

Entitled BTS the first group
in the 21st century to achieve this feat

Recorded the most opening day streams in Spotify history
with 20.9 million unfiltered global streams

“You’d ‘Butter’ believe that BTS’ new single is the Song of The Summer”

“Butter’ recalls late-‘90s boy band singles, ready to entertain younger Army members and their top 40-playing parents alike, as well as keep BTS in the center of global pop culture.”

Produced by
Steve Mac, Stephen Kirk, Jenna Andrews
(Ed Sheeran, Steve Mac, Johnny McDaid, Jenna Andrews)

#1 Debut Billboard Hot 100 

#1 Digital Song Sales

 Fastest Accumulation of #1s since Michael Jackson (1987)
 First artist to dethrone Itself
From the #1 Spot Since Drake (2018)

“BTS’ ‘Permission To Dance’ cements their status
as kings of the feel-good summer smash.”


“The buoyant song inspires others to move to the rhythms as well”
– Rolling Stone

BTS, an acronym of Bangtan Sonyeondan or “Beyond the Scene,” is a GRAMMY-nominated South Korean group
that has been capturing the hearts of millions of fans globally since its debut in June 2013.
The members of BTS are RM, Jin, SUGA, j-hope, Jimin, V, and Jung Kook.
Gaining recognition for their authentic and self-produced music, top-notch performances, and the way they interact with their fans,
BTS has established themselves as 21st century pop icons breaking countless world records.
While imparting a positive influence through activities such as the LOVE MYSELF campaign and the UN ‘Speak Yourself’ speech,
the band has mobilized millions of fans across the world (named ARMY), collected five No.1 Billboard Hot 100 singles in less than a year,
performed multiple sold-out stadium shows across the world, and been named TIME’s Entertainer of the Year 2020.
BTS has been nominated for Best Pop Duo/Group Performance for the 63rd GRAMMY Awards and recognized with numerous
prestigious awards like the Billboard Music Awards, American Music Awards and MTV Video Music Awards.

BTS Setting New Records

  • First group to debut simultaneously at #1 on the Billboard Hot 100 and Billboard 200 charts
  • FIVE #1 albums on Billboard 200 in a little over two years and six months — faster then any group in this century.
  • Earned FIVE #1 songs on the Billboard Hot 100 in 10 months and two weeks (first Korean artist to top the chart)
  • Peaked at #5 at Top 40 radio in the US with “Dynamite,” making it the group’s bestcharting US radio song
    and the highest chart of any K-Pop artist to date
  • Earned the most first-week streams of any song in the history of Amazon Music with “Butter”
  • The first international group to close the entire top 40 radio panel upon release
  • Set a new biggest music video Premiere on YouTube of 108.2 million views in 24 hours

Global partnerships

  • Partnered with McDonald’s for a go-to order BTS Meal available globally 
  • Global ambassadors for Louis Vuitton
  • Partnered with YouTube Shorts to launch the global ‘Permission to Dance Challenge’

Awards and Accolades 2021

  • First Korean Pop act to be nominated for Best Pop Duo/Group Performance at the 63rd GRAMMY® Awards
  • First Korean act to be nominated for a BRIT Award, earning a nod for the International Group category
  • Winner of FOUR Billboard Music Awards – Top Selling Song, Top Song Sales Artist, Top Duo/Group, Top Social Artist
  • Winner of 2020’s IFPI Global Recording Artist of the Year Award